Cheshire FRESH

Acting on behalf of regional developers Pochin Property, HOW Planning has submitted a planning application for Cheshire FRESH, a 19 ha rural business hub at Midpoint 18 in Middlewich.

Submitted to Cheshire West and Chester Council , the application outlines plans for a new Auction Centre, a food innovation and enterprise centre, business and office areas, light industrial and distribution areas, retail areas including a ‘box park’, a food court, cafes, restaurants, machinery dealerships, a hotel and leisure uses. Cheshire FRESH provides for over 37,160 sq m purpose built accommodation for the farming and food industry in Cheshire.

Frank Marshall LLP and Wright Manley LLP will occupy the new Auction Centre, which will cater for a wide range of livestock, horticultural, fresh produce, agricultural plant and machinery sales.

It is intended that Cheshire FRESH will become a vital part of the Cheshire economy, attracting rural businesses and giving growth opportunities to the many independent producers currently operating in the area. The occupiers of Cheshire FRESH will be the catalyst for a new focus on the local farming and food industry whilst providing an opportunity for education and training to contribute towards a sustainable Cheshire.

The development supports the concept of ‘Farm to Fork’, linking farmers at the beginning of the food chain, manufacturers who add value to the food, distribution partners to deliver it, businesses who sell it and consumers who benefit from the high quality local products.

Mixed Use & Commercial
Case Study:

Project: Cheshire FRESH

Client: Pochin Property

Location: Middlewich, Cheshire

Download Case Study


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